
I help values-led organizations that are overwhelmed by the online parts of their work with an easy to follow, actionable plan and content so they can get back to helping people.

I'm a freelance content strategist and writer. Armed with a BS in Biology, an MA in Policy Studies, and decades of personal experience working with values-led organizations, I offer you a plan to get your business seen online and I write the content to bring you clients.

Examples of my work including articles, landing pages, and SEO-optimized content.
After spending two decades working in organic agriculture, public health, education, and energy medicine, I began an intense physical healing journey. At the same time, I became location-independent so I could travel the world.My health and travel experiences caused me to deepen my commitment to being a conscious consumer, because I saw first-hand how our everyday choices impact our personal health and wellness, and the lives of people all over the world.Coupled with my experience in various helping sectors, this ultimately led to my commitment to work with brands who share my value of caring for people and the planet first.
Site audit
On-Page Optimization Recommendations:
Suggestions for improving your existing content including titles, headings, meta descriptions, and internal links so your content is easier to find and click.Content Gap Analysis:
Identify missing or underperforming pages and recommend topics to fill those gaps.Keyword Research and Analysis
Competitor Analysis:
Identify who your online search competitors are and which topics they rank for so you can compete.Keyword Research & Prioritization:
Build a keyword matrix with search volume, difficulty, and buyer intent so you can target the right terms with your content.Content Plan
Content Roadmap:
Turn keyword data into a 90-day publishing plan (blogs, FAQs, landing pages).Copywriting
SEO and LLM-Friendly Copywriting:
Write or rewrite content that blends search optimization with persuasive, brand-aligned messaging.Want a quote?
“Working with Weylyn was a pleasure. She made running the online part of my business easy and her work was very effective in attracting new clients. I highly recommend her. She helped me with some blog posts, my email funnel, and website copy. She understood my audience and was able to craft language with them in mind. I loved working with her!”Zoya B., Healing with Compassion

“Weylyn was instrumental in improving the visibility and structure of my website. She researched the best keywords for my business, updated product pages and meta data, and added some missing content including FAQs and testimonials. Now I’m confident that I have a better chance of being found on search engines, suggested in AI responses, and increasing my sales.”Alex W., Wiser Worm Farm

"Weylyn’s thoughtful research into our store and customers has shaped everything she creates for us. She brings that insight into every blog post and social media update, making our content feel authentic, engaging, and true to our voice. Her consistency keeps us visible and connected, while her SEO expertise helps our website reach new audiences. She’s also a genuine pleasure to work with, combining clear communication, thoughtful organization, and the flexibility to meet our needs with ease. We’re grateful for the care and creativity she continues to bring to our story."Marlo M., The Handmade Showroom

“Weylyn edited two Guides, not only correcting spelling errors but also improving the ideas. She strengthened sentences, made them clearer, reorganized the bullet points that were incorrect, and provided suggestions to make the text more straightforward. I’m very happy with her work!”Patricia P., Digital Nomads Over 50

Want to work together? Please reach out.